Black Friday Lens Buying Guide / 2026

Selected Offersup to 20% off

Black Friday begins inBeijing time (UTC+8)
Illustrative Viltrox lens collection on a warm wooden studio table

01 / AF 35mm F1.4 Pro FE

Keep the person.
Keep the place.

AF 35mm F1.4 Pro FE

A new 35mm prime for people, places and the stories between them.

Full-frame perspective
35mm
Maximum aperture
F1.4
Minimum focus distance
0.3m
  • Portraits with a sense of place

    Include the setting around your subject without stepping too far back.

  • Choose how much of the story stays in focus

    Open to F1.4 for subject separation, or stop down to bring the surroundings into the frame.

Great forEnvironmental portraits · Street stories · Travel

New release · October 29, 2026. Sony E-mount version shown; approximately 760g. Check the product listing for your camera and mount.

02 / Everyday Carry

Take the camera.
Leave the bulk.

AF 26mm F2.8 EVO FE

A compact perspective for everyday stories.

Full-frame wide angle
26mm
Maximum aperture
F2.8
FE version
≈130g
  • A little more of everyday life

    Frame the street, your friends and the space around them.

  • A lighter reason to bring your camera

    A slim lens that leaves more room in your daily bag.

Great forStreet · Travel · Daily life

Approximate weight refers to the Sony E-mount version. Check the product page for your mount.

03 / After Dark

Stay out for
one more frame.

AF 35mm F1.2 LAB FE

A bright prime for stories after sunset.

Full-frame perspective
35mm
Maximum aperture
F1.2
Minimum focus distance
0.34m
  • Keep the available-light mood

    The F1.2 aperture gives you more room to work as light falls.

  • Make the subject stand out

    Separate your subject while keeping a sense of the surroundings.

Great forNight streets · Environmental portraits

Choose the compatible mount and review camera support on the product page.

04 / Portrait Stories

Make the person
the focus.

AF 135mm F1.8 LAB FE

A longer perspective for expressive portraits.

Full-frame telephoto
135mm
Maximum aperture
F1.8
Minimum focus distance
0.72m
  • Give your subject some space

    Make tighter portraits from a comfortable working distance.

  • Let the background fall away

    A long focal length and wide aperture help simplify busy scenes.

Great forPortrait sessions · Outdoor stories

Allow more working distance when shooting indoors. Check mount compatibility before ordering.

05 / Wider Journeys

Give the view
more room.

AF 16mm F1.8 product view

AF 16mm F1.8 FE

An expansive perspective for places worth exploring.

Full-frame ultra-wide
16mm
Maximum aperture
F1.8
Filter thread
77mm
  • Bring more of the scene into frame

    Build landscape compositions around foreground, sky and scale.

  • Make room for the architecture

    Step into large interiors and give strong lines space to lead.

Great forLandscapes · Architecture · Travel

The 16mm field of view shown here refers to use on a full-frame camera.

More ways to make it yours

Build the kit around your photography.

Explore the full Black Friday shortlist: new Pro lenses, EVO portrait options, compact lighting and lenses for your camera system. Confirm your sensor format and exact mount before choosing.

Fresh perspectives

AF 75mm F1.8 EVO official product image

Outdoor portraits

AF 75mm F1.8 EVO

75mm · F1.8 · APS-C

A longer view for people and travel details. Leave room to step back.

AF 90mm F2.2 EVO official product image

Tighter framing

AF 90mm F2.2 EVO

90mm · F2.2 · APS-C

Bring distant expressions closer and isolate details in a busy scene.

AF 56mm F1.2 Pro official product image

Available-light portraits

AF 56mm F1.2 Pro

56mm · F1.2 · APS-C

A bright portrait prime for individual faces and soft backgrounds.

Vintage Z1 Pro official product image

Daylight fill & people

Vintage Z1 Pro

TTL / Manual · HSS on supported cameras

Add light when your framing already works. Select the dedicated version for your camera.

More ways to shoot

AF 9mm F2.8 Air official product image

Travel & architecture

AF 9mm F2.8 Air

9mm · F2.8 · APS-C

An ultra-wide starting point for big interiors and foreground-led landscapes.

AF 26mm F2.8 EVO official product image

Everyday carry

AF 26mm F2.8 EVO

26mm · F2.8 · Full frame

Start with a slim wide-angle lens for street scenes and days out.

AF 85mm F1.4 Pro official product image

Full-frame portraits

AF 85mm F1.4 Pro

85mm · F1.4 · Full frame

A classic portrait view when you want the person to stand apart from the background.

AF 35mm F1.2 LAB official product image

After dark

AF 35mm F1.2 LAB

35mm · F1.2 · Full frame

Keep the available-light atmosphere and a sense of place around your subject.

Z2 Mini TTL Flash official product image

Lightweight fill flash

Z2 Mini TTL Flash

TTL / Manual · Compact folding body

A small lighting step for travel, close portraits and daily photographs.

Explore more for your system

NexusFocus F1 official product image

Cinema lens workflows

NexusFocus F1

PL–E autofocus control system

For supported PL lenses and Sony E cameras. Review the exact lens and body compatibility first.

AF 50mm F1.4 FE official product image

Everyday & people

AF 50mm F1.4 FE

50mm · F1.4 · Sony E

A standard full-frame prime for familiar everyday framing and available-light portraits.

AF 27mm F1.2 Pro Z official product image

Nikon Z everyday stories

AF 27mm F1.2 Pro Z

27mm · F1.2 · APS-C / Nikon Z

A wide-normal view for people, streets and everyday scenes on a Nikon Z crop body.

AF 75mm F1.2 Pro Z official product image

Nikon Z outdoor portraits

AF 75mm F1.2 Pro Z

75mm · F1.2 · APS-C / Nikon Z

A longer, bright portrait option for locations with room to work.

AF 33mm F1.4 Z official product image

A first standard prime

AF 33mm F1.4 Z

33mm · F1.4 · APS-C / Nikon Z

Try a familiar standard view for daily details, friends and simple portraits.

AF 23mm F1.4 Z official product image

A wider daily view

AF 23mm F1.4 Z

23mm · F1.4 · APS-C / Nikon Z

Include more of the surroundings in street scenes and everyday stories.

Your next story starts here

Your next lens, your next story.

Explore more lenses, current offers and the full Black Friday gift rules.

Shop Black Friday
Black Friday offers, gifts & details

Selected offers up to 20% off. Discounts vary by product. Check the product and campaign pages for the confirmed offer.

$350 gift: one box of Viltrox lens cleaning cloths. $700 gifts: a Viltrox lens storage bag, branded wrist strap and one box of cleaning cloths. Thresholds use the eligible merchandise subtotal after discounts in USD. Each qualifying gift set is awarded once per order.

Monitor add-on: buy an eligible Monitor-series product and add an HDMI cable for $5. Select the add-on manually in your cart.

Liquid-containing cleaning kits are sold separately and are not included in these gift tiers. Advertised sale: November 19–30, 2026. Final checkout cutoff: December 1, 2026 at 15:00 Beijing time (UTC+8). Full eligibility and confirmed terms are shown on the campaign page.

Your Black Friday dates

  1. Oct 29

    New lens launch

    AF 35mm F1.4 Pro

  2. Nov 5–18

    Warm-up

    Plan your next kit

  3. Nov 19

    Sale begins

    00:00 Beijing time

  4. Nov 27

    Black Friday

    Find your next perspective

  5. Nov 30

    Advertised final day

    Complete your shortlist

  6. Dec 1

    Final checkout cutoff

    15:00 Beijing time (UTC+8)

Concept design · Illustrative imagery · Final offers subject to confirmation.